EDGE STRING
Where League Bowlers and Casual Players Feel at Home

John Law
Chetek Lanes - Owner
Chetek, WI, USA
Chetek Lanes Event Center & Pizzeria brings together six lanes of EDGE String bowling, a full pizzeria, event space, pool tables, and bags to create a cozy, all-in-one destination for fun. It’s a charming, intimate venue that’s ideal for parties, gatherings, and community events. With roughly 300 league bowlers, it’s also a vibrant local hub for bowlers of all skill levels.
The Challenge
Even as a small six lane center, Chetek Lanes was consistently busy—an enviable position, but one that came with operational strain. Their biggest hurdle wasn’t demand; it was staffing, especially the need for a mechanic to keep their aging free-fall equipment running. Relying on an in-house or on-call mechanic wasn’t sustainable, and owner John Law didn’t want to return to the cycle of stocking costly parts, paying higher electricity bills, or carrying the ongoing expense of mechanical support.
The Solution
John considered his next steps carefully, knowing he needed a solution he could rely on. With the right pinspotter in place, bowlers stay on the lanes, leagues run without delay, staff can focus on delivering great customer service, and John gains the peace of mind he’s been looking for.
Read the Full Chetek Lanes Testimonial
EDGE String
String machines are the most adopted pinspotter technology today - and EDGE String is the #1 selling string machine worldwide. Discover how EDGE String makes it amazingly simple to offer both certified sport and recreational bowling and at a very low operating cost.